And we need things in life that are exciting and inspiring. It can’t just be about solving some awful problem. There have to be reasons to get up in the morning.

-Elon Musk

In October 2022, Elon Musk’s tweet regarding his acquisition of Twitter marked a pivotal moment in defining Twitter’s future as an enhancer for developing the all-encompassing app ecosystem. As a successful investor, Musk had grand plans to integrate a payment portal within Twitter, potentially involving his own X Bank to provide desirable interest rates via the platform. Beyond financial aspirations, Musk’s acquisition also seemed driven by a desire to safeguard free speech on the platform, aiming to transform Twitter into an all-in-one app for every need. With Musk’s visionary approach, the social media giant appeared poised for a transformation into a multifaceted hub, bridging the gap between social networking and financial services, offering users a unique and comprehensive experience that transcends its current boundaries.